yet.

For years I always knew I was “meant for more” but I spent the majority of my 20’s having babies, being “mom” and supporting my husband. I thought in order to start a business I needed to do it on the backs of his degree. So I did. 2 of them to be exact. We opened a Crossfit Gym in the morning of March 4, 2018 and in the evening I birthed our 3rd baby. We had 2 babies that day. With our business partner we grew that brick and mortar gym to be something awesome in less than a year. I did most of the behind the scenes work. The 3 of us were really good at building relationships. I credit that to the reason why we scaled so fast. We then went on to launch online courses when the pandemic hit in another area that wasn’t fitness related. I immersed myself into the online business world, consuming podcasts, joining programs, watching, learning, doing, anything and everything I could to make our 2 businesses grow. But I kept behind HIM, he was the face, I was the behind the scenes. 

And my marketing agency was born. BUT the underlying reason why I had so much success right out of the gate was because of this: Marketing is not about making a sale, it’s about opening a relationship. I had been sharing our entire story, and journey publicly on social media. Everyone had been following along. And then it hit me right in the face. I don’t have to market like all these all other - I can simply teach people how to share stories that connect in their marketing, build a relationship, and sell without “selling”. It’s a hill I’m willing to die on. You don’t need to market in a way that sounds salsey, sleazy, or slimy. You don’t need to run ads or burn up all your leads. I do things D I F F E R E N T. But good news, I think you’re ready for different too. I have helped companies who run super successful certification programs, I’ve sold thousands of my own online courses as well as my clients, as well as product based businesses who have millions in launches, and small business owners looking to get started with email marketing and put themselves out there on video to get seen. 

He didn’t want to be online anymore. Add in a surprise pregnancy with our 4th baby during the global pandemic I felt like my back was against the wall in all the right ways. (Us people with ADHD work realllllly well under pressure) I made a simple Facebook post with a Google form and wanted to help ONE person with their content and email marketing. To grow, scale, and launch whatever they wanted. I could do it all for them. I just needed ONE driven hungry entrepreneur to help. 

xo, hilary.